Dealer acquisition · Europe
AutoACQ is a dealer acquisition team for automotive platforms expanding across Europe.
AutoACQ finds, onboards and activates dealers across Europe — in their language, in your CRM, under your name.
01 / The problem
Opening a market is a hiring problem before it’s a sales problem.
You need someone who speaks the language, knows the difference between a franchise group and an independent trader, and can be on the phone Monday morning. You can lose a quarter before the first call — and still not know whether the market carries a full-time hire.
Explore a different approachLanguage, dealer networks and market knowledge.
Hiring often takes three months before the first call.
Often a local entity and a full-time hire — before demand is validated.
Most teams lose a quarter before the first conversation.
02 / Services
Find the right dealers. Onboard them. Get them bidding.
What we do is acquisition: find the dealers, onboard them, get them bidding. How you buy it depends on whether you’re opening a market or scaling one you’re already in.
5–8 months
For your next market
We map the market, build the dealer list, make the calls in the local language, and take every dealer through onboarding and verification until they’re ready to bid. You get a market that’s live — not a spreadsheet of contacts.
Ongoing
For the market you’re ready to scale
Dedicated agents inside your pipeline, working your leads in your CRM, to KPIs we agree up front. Ours to manage and train. Yours to direct. Headcount without the hiring.
03 / How it works
Anyone can collect sign-ups. The number that matters is how many of them place a bid — so that’s the one we work towards, and the one we report on.
Week 1
Your platform, pricing logic, scripts and the objections your own sellers hear.
Week 1–2
Traders, franchise groups, importers, wholesalers, fleet owners — mapped, not bought.
Week 2 on
In their language, from your domain, logged in your CRM.
Per dealer
Company documents, VAT ID, signatory ID, contract.
The outcome
Then reactivation at day 30, 60 and 90.
Markets
A dealer in Antwerp can tell within one sentence whether the person calling actually speaks Flemish. A buyer in Warsaw won’t switch platforms because of an English email.
About
Before joining us, our team worked for some of Europe’s largest auction houses and remarketing platforms. They know what a dealer says when they don’t want to switch systems, what a purchase manager checks before the first bid, and why the person who wants the cars often isn’t the one allowed to sign.
That isn’t something a generalist agency learns in a month. It’s also why we only work with automotive, and why we take on a handful of markets at a time.
AutoACQ is part of Kronemedia, working across Europe.
Vocabulary
The alternative
Questions
Twenty minutes is enough for us to say whether we can help, what it would take and what it costs. If we’re not the right fit, we’ll say so.
